ABOUT BRANGENIX

Founded by strategist and creative director, Gil Lavelanet, Brangenix is a full-service marketing communications firm with deep B2B and B2C experience in a variety of business sectors from retail consumer goods to sports and education. Each client is served uniquely to deliver tailored solutions that advance market penetration and protect client business interests.

Gil heralds his career working with prominent New York advertising and PR firms before branching out to form his own agency on Madison Avenue. A visionary creative professional with forward-thinking strategies, his clients include a number of Fortune 500 companies. Credits include being awarded the acclaimed 4A’s Andy Award for advertising excellence, Graphic Guild Awards for design excellence, and serving as motivational speaker for business and college audiences at New York University, Baruch College, and New York Institute of Technology. Added to his credits are being chosen by the prestigious School of Visual Arts to evaluate their exceptional students, authoring a live show series for Hershey Park Entertainment, and writing video and commercial scripts.

As a process, Brangenix employs a holistic approach to brand activation from creating an authentic voice to defining a brand’s visual identity. Interfacing with key personnel, counselors, and stakeholders, Brangenix delivers breakthrough solutions while being sensitive to a company’s structure and culture.

COMPETENCIES

From content messaging to experienced visual design, Brangenix helps you define your identity while remaining mindful of the inner workings of your organization. Working in concert, it creates a symphony for success.

Brand Management

Creating and maintaining consistency is essential for authenticity and ongoing brand management. Whether you need a selective makeover or launching a product from scratch, Brangenix can take you from A to Z utilizing many years of B2B and B2C experience. Sample categories include luxury goods, consumer electronics, architectural engineering, transportation logistics, fashion, medical, financial, entertainment publishing, sports marketing, and non-profit organizations.

Retail Marketing

Brangenix has extensive experience positioning products in leading national and global chains. We work closely with your product development and sales team to develop creative messaging and tools that build excitement among retail buyers and motivate consumers at point-of-sale.

Brand Name Creation

If you’re launching a new product, company, or service, you’ve come to the right place. Naming is two parts creative and one part science. We walk you through all phases of naming a company or brand, as well as helping you secure and interface with trademark counsel to maximize success and efficiencies.

Consultation & Product Development

Brangenix provides objective insights concerning brand development while making useful recommendations to help you see the forest through the trees. This can include identifying non-leveraged product attributes, branding them, and introducing refinements that make up the essence of your brand.

Events & Trade Show Production

Putting on an event or trade show can be a bear. Brangenix has helped companies orchestrate and promote their products in various venues and major international trade shows such as Global Shop, The PGA Merchandise Show, CES, Magic, AHR Expo, IAFP, and the Food Safety Summit. Do you need help building and designing your booth? We can help you accomplish it efficiently and within budget.

Video & Photography Production

Brangenix works with a series of talented photographers and video professionals who serve blue-chip brands and A-list celebrities. From complex fashion shoots to corporate presentations, team members are carefully selected based on individual project needs.

Digital Marketing & Web Development

Whether you’re launching an inbound marketing program, email marketing campaign, programmatic advertising, or in need of a new website, we help create meaningful content while employing impactful, beautiful design.

Inventors & Investors

Brangenix has helped frame, name, and package new product innovations to facilitate market introduction. Wherever you are in the process, Brangenix provides an objective analysis of your competitive landscape, while developing tailored marketing strategies to distinguish you from the pack.

Services

Unwavering quality. Measurable results.

DIGITAL MARKETING

Brangenix provides tailored digital marketing solutions in step with new media introductions and changing search engine algorithms to maximize client ROI. Services include website design & content creation, search engine optimization, search engine marketing, email marketing, app development, and video or mobile campaigns.

CONSULTING & CREATIVE SERVICES

The brand experience begins with compelling messaging and memorable design solutions that create an emotive connection with a company’s ethos and offerings. Brangenix provides seasoned 360 services that include competitive analyses, brand positioning, talent management, photography & video production, and comprehensive visual design.

BRAND NAMING & TRADEMARKS

Need a name for a product or company? Brangenix has many years of experience creating original names for new market introductions, start-up organizations, and brand nomenclature. We make the trademark and registration process seamless from ideation to final brand development. As seasoned naming specialists, you’ll be in good hands and good company.

Creative

Delivering Tailored Solutions for Every Client.

  • All
  • Brand Naming
  • Celebrity
  • Clients Served
  • Corporate
  • Fashion
  • Institutional Non-Profit
  • Logos
  • Luxury
  • Personal Branding
  • Product Development
  • Promotion
  • “We can always rely on Gil’s team to deliver prompt, high quality, professional service.”

    Emmanuel A. KampourisThe Emmanuel Foundation
  • “Gil Lavelanet brings a productive mix of strong creative skills and practical business acumen to every project. He is sharp, informed and a pleasure to work with.”

    Carl D. FoltaViacom International
  • “I have hired Gil’s firm on numerous occasions over the years and have been always been very pleased with the results. Gil is insightful and thoughtful in his approach to brand building, marketing and strategy. I would not hesitate to engage Gil and his firm again and would certainly recommend them as a partner.”

    Scott SennettCEO Tura Inc.
  • “It has been my pleasure to work with Gil and his firm several times over the past years. His creativity and diverse skills makes him a unique talent. There has not been one assignment where he has not delivered 110% of expectations while making the experience most pleasurable. Truly an asset to have on ones team.”

    J. CrosbyProducer
  • “As a Creative Director, Gil allows professionals to do what they do best. His creative oversight helps us get the job done and to make sure we meet the needs of the client. Easy to work with.”

    Rod SpicerPhotographer
  • “Gil was absolutely first class to work with on brand positioning. Our efforts to create a voice for a startup company that really needed direction would have been very difficult had Gil’s experience with the team and brand not been involved at the time. A great experience and partner on the project.”

    Ryan McNearyDigital Marketing Consultant

We'd love to hear from you! For a complimentary consultation, email info@brangenix.com or call toll-free at (877) 500-1191.